2023
Roark
The Guidebook
Editorial
Client – Roark, Ryan Hitzel (CEO / Creative Director)
Focus - Art Direction / Design
Campaigns – The Guidebook: Japan, Tahiti, New Zealand & Oaxaca
Log out, tune in, get lost – the Guidebook is a gateway to sharing stories from the road, with a focus on the gear that gets you there. Travel-tested by our intrepid ambassadors for wherever life takes you, ultimately merging durability, style and versatility.
We’ve all been there... Those hidden hideaways — sometimes, just a particular sequence of moments — where we feel most at peace. But is it possible to bring that feeling with you? Indeed, finding that enigmatic place is more than just a destination. It’s a journey of discovery; a commitment to curiosity and the unknown. Half the time when you’ve arrived, you won’t even realize it until well after you’ve departed.
Copy - Ryan Hitzel & Corey Brindley
Product Photo - Cam Oden & Dean Yoshihara, AIM
Lifestyle Photo - Dylan Gordon, Drew Smith & Serena Lutton
2023
Roark
The Guidebook
Editorial
Client – Roark, Ryan Hitzel (CEO / Creative Director)
Focus - Art Direction / Design
Campaigns – The Guidebook: Japan, Tahiti, New Zealand & Oaxaca
Log out, tune in, get lost – the Guidebook is a gateway to sharing stories from the road, with a focus on the gear that gets you there. Travel-tested by our intrepid ambassadors for wherever life takes you, ultimately merging durability, style and versatility.
We’ve all been there... Those hidden hideaways — sometimes, just a particular sequence of moments — where we feel most at peace. But is it possible to bring that feeling with you? Indeed, finding that enigmatic place is more than just a destination. It’s a journey of discovery; a commitment to curiosity and the unknown. Half the time when you’ve arrived, you won’t even realize it until well after you’ve departed.
Copy - Ryan Hitzel & Corey Brindley
Product Photo - Cam Oden & Dean Yoshihara, AIM
Lifestyle Photo - Dylan Gordon, Drew Smith & Serena Lutton
Client – Roark, Ryan Hitzel (CEO / Creative Director)
Focus - Art Direction / Design
Campaigns – The Guidebook: Japan, Tahiti, New Zealand & Oaxaca
Log out, tune in, get lost – the Guidebook is a gateway to sharing stories from the road, with a focus on the gear that gets you there. Travel-tested by our intrepid ambassadors for wherever life takes you, ultimately merging durability, style and versatility.
We’ve all been there... Those hidden hideaways — sometimes, just a particular sequence of moments — where we feel most at peace. But is it possible to bring that feeling with you? Indeed, finding that enigmatic place is more than just a destination. It’s a journey of discovery; a commitment to curiosity and the unknown. Half the time when you’ve arrived, you won’t even realize it until well after you’ve departed.
Copy - Ryan Hitzel & Corey Brindley
Product Photo - Cam Oden & Dean Yoshihara, AIM
Lifestyle Photo - Dylan Gordon, Drew Smith & Serena Lutton